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Royal Inland Hospital FoundationAnnual Report & Newsletter
Strategic Thinking:Following review of previous reports, Communication Solutions suggested a stronger link between past donations and positive outcomes. We developed the branding of “Making a Difference” and a theme within the newsletter profiling “Images of Generosity”. Creative Solutions:A newsletter that highlights images and short stories of the ways community groups have come together to make a difference at RIH and motivates potential donors toward giving. Tangible Results:The Foundation has continued to use the title and “Images of Generosity” format for 4 consecutive years, returning to Communication Solutions each year for copy development and direction on design.
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